Go to any forum. Ask about attanting pagerank. Brace yourself for a slew of answers about how a Google Pagerank is ‘worthless’ and links to their own personal blog posts on the subject. Most of these people have lost Pagerank in the past, and are bitter about it. Perhaps they think that if they can convince enough people that Pageranks are worthless it will validate their own tiny rebellion against Google.

It’s childish and petty. Not one of them would freely give up their pagerank if they could, they are simply following the philosophy of “I don’t have it so I’ll claim I didn’t want it anyway”.

That’s not to say that a Pagerank is everything. It’s nice, and it’s not worthless. It’s nice to have if you do, for many reasons.

1. Pagerank shows your site is here for the long run. It is an indication that it has been there for a few months, and that you’ve put effort in to linking it around the internet. You can’t fake a pagerank in a google toolbar.
2. It shows that Google has noticed you.
3. It’s a fast way for advertisers to assure themselves that your website is of reasonable quality.
4. Some people and services value your links based on pagerank.

#4 has been a big issue in the pastm especially as Google stripped ranks from sites that appeared to be selling links. People are increasing looking to other ways to assess a website’s value, so whether you choose to place a large or small value on Pagerank is up to you.

Just grow up and don’t proclaim it to be worthless if you don’t have one.