Browse 300 blogs in a day and you’ll quickly stop reading. That’s because at certain times of the year, everyone seems to start writing about the same topics. Readers only want to read it once.

It matters little whether you are able to give a topic a ‘fresh new take’, avoid writing a post on thes topics!

• Pagerank. Whether it when up or down or did a loop-de-loop, we don’t care and many of us have the google toolbar so can see for ourselves.
• “Sorry I haven’t posted in a while.” Honestly, we can see that and if there’s a shiny new post there, so be it. Make it a good one, not a “Look everybody I’m back!”
• Pictures you took off another blog. If they’re on one blog, they’re probably already seen, especially if you use the same social networks (eg Entrecard)
• Lists of interesting facts that aren’t true.
• Endless complaints about mild inconveniences some free service has caused.
• The same old ‘make money with adsense/bidvertiser/payperpost/other well established organisation’ story that provides no new insight, humour, feedback or experience.  

Fresh, original content is what the internet wants. News, not Olds.